As the Greatest Generation and Baby Boomers step away from leadership and into retirement, new principals and CEOs are coming to the helm of many A/E/C companies. With many firms coming into existence after the Nixon-era Brooks Act was passed, we are seeing more founding architects, engineers, and...

As a society, the way we consume information has changed. We have become accustomed to small bites of information (think Twitter) and highly graphical content (think Instagram and infographics) that can be skimmed and quickly grasped. Blogs, social media posts, and other digital marketing best pra...

10 Years of Fun Do you remember early Saturday Night Live skits with Dan Aykroyd and Jane Curtin and their famous ‘Point / Counter Point’? (if not, then google ‘SNL Point Counterpoint’) I never laughed so hard especially after Jane gave her opinion and Dan said “Jane...

I wish I would have had the opportunity to attend Fellows Forums when I first started my A/E/C marketing career.  I had so many questions, so much burning desire to be just like my mentors:  Lauren McCracken, Frank Stasiowski, Diane Creel, Stu Rose and Weld Coxe – just to name a fe...

With PRC a little over a month away, we thought we’d share some best practices. Remember that conferences give us an opportunity to meet new colleagues and clients, reinforce our brand, learn something new, and recruit new team members. What can you do to prepare?  Put together a game ...

The SMPS Foundation is a not-for-profit 501(c)(3) organization established by the Society for Marketing Professional Services in 1992 to promote research and education that advances the body of knowledge in the field of professional services marketing. The result? Greater understanding of the role a...

I was at Build Business in Boston 11 years ago and a woman came up to me and thrust her hand out and said, “Hi, I’m Kenda Salisbury and I’m the incoming President-Elect for the Seattle Chapter.”  I was the incoming Senior Advisor to the Seattle Board of Directors, so I...

How time flies—the SMPS Seattle Chapter Fellows Forums is celebrating its 10th Season / Anniversary! This program started here in Seattle in 2010 while Carla Thompson FSMPS was the Senior Advisor on the Seattle Board of Directors. She saw it as a way for the Fellows to give back to our memb...

I recently returned from Build Business, a whirlwind conference of jam-packed workshops, lectures, panel discussions and inspirational keynote presenters. It really is a wonderful immersion into all things A/E/C marketing and business development, and I always leave with great new ideas, renewed...

The SMPS Seattle Fellows are very pleased to welcome Kenda Salisbury, CPSM, as a new Fellow in SMPS - we are proud of her accomplishments! Kenda's drive toward professionalism has not diminished throughout her career. She became a CPSM over 15 years ago and then successfully completed the nationa...